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From Bargain Hunter to Value Hunter: The Moment Shark Tank Took Credit Cards Seriously

From Bargain Hunter to Value Hunter: The Moment Shark Tank Took Credit Cards Seriously

Ashish Lath’s Shark Tank India Season 5 pitch showed how credit cards can be used thoughtfully to create real value, not just quick bargains. By sharing years of personal experience and introducing SaveSage’s AI-led approach to reward optimisation, the pitch stood out for its clarity and practicality, ultimately leading to a ₹4 crore deal and a memorable moment on the show.

Author

Mahima Malhotra

14 Jan 2026

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2 minutes read

How a Fintech Startup Turned a Shark Tank Pitch into a ₹4 Crore Moment

How a Fintech Startup Turned a Shark Tank Pitch into a ₹4 Crore Moment

SaveSage’s Shark Tank India Season 5 pitch turned heads as founder Ashish Lath secured a ₹4 crore deal by showcasing how disciplined, AI-driven credit card optimisation can unlock real value. From initial scepticism to one of the biggest deals in the show’s history, the journey highlights both the power of financial knowledge and the realities of sudden public scrutiny.

Author

Mahima Malhotra

14 Jan 2026

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4 minutes read

India’s Credit Card Trends in 2025

India’s Credit Card Trends in 2025

In India , people are no longer using credit cards just for payment purposes,they are now optimizing their credit card usage to earn rewards, travel better, and access premium benefits like airport lounges and hotel stays.

Author

Mahima Malhotra

21 Dec 2025

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2 minutes read

Get ₹500 Amazon Voucher with Your AU Altura Credit Card This May

Get ₹500 Amazon Voucher with Your AU Altura Credit Card This May

Earn a ₹500 Amazon voucher this May with your AU Altura Credit Card! Simply spend ₹8,000 or more on retail purchases to qualify. This limited-time offer makes your everyday spending rewarding. Don't miss out – offer valid until May 31, 2025!

Author

Shubham Aggarwal

15 May 2025

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2 minutes read

IHG One Rewards: Earn Upto 8K Bonus Points

IHG One Rewards: Earn Upto 8K Bonus Points

Earn up to 8,000 bonus points with IHG One Rewards' "Pick Your Points" promotion from May 20 to August 31, 2025. Choose between 2,000 points every 2 nights or 8,000 points every 4 nights. Register now to start earning rewards on your summer stays!

Author

Shubham Aggarwal

7 May 2025

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2 minutes read